SURE vs. LEAD ETF Comparison

Comparison of AdvisorShares Insider Advantage ETF (SURE) to Realty Shares DIVCON Leaders Dividend ETF (LEAD)

SURE

AdvisorShares Insider Advantage ETF

SURE Description

Sonora Resources Corp., a mining exploration company, engage in the acquisition, exploration, and development of gold and silver mineral resources in Mexico. It has interests in the Los Amoles property covering 2,166 hectares located in the State of Sonora. The company was formerly known as Nature's Call Brands Inc. and changed its name to Sonora Resources Corp. in May 2011. Sonora Resources Corp. was founded in 2007 and is based in Guadalupe, Mexico.

Grade (RS Rating)

Last Trade

$125.63

Average Daily Volume

563

Number of Holdings ^*

* may have additional holdings in another (foreign) market

LEAD

Realty Shares DIVCON Leaders Dividend ETF

LEAD Description

The investment seeks long-term capital appreciation by tracking the performance, before fees and expenses, of the Reality Shares DIVCON Leaders Dividend Index. Under normal circumstances, at least 80% of the fund&#39;s assets will be invested in component securities of the benchmark index. The benchmark index is designed to capitalize on the theory that, over time, companies that consistently grow their dividends tend to have investment returns above the overall market. It is designed to select the companies that have the highest probability of increasing their dividend in a 12-month period. The fund is non-diversified.

Grade (RS Rating)

Last Trade

$71.01

Average Daily Volume

1,507

Number of Holdings ^*

* may have additional holdings in another (foreign) market

Performance

Period	SURE	LEAD
30 Days	6.42%	2.73%
60 Days	5.84%	2.23%
90 Days	7.91%	5.45%
12 Months	28.02%	22.44%

20 Overlapping Holdings

Symbol	Grade	Weight in SURE	Weight in LEAD	Overlap
ACN	B	0.99%	2.08%	0.99%
AMAT	F	0.82%	1.5%	0.82%
BR	A	1.03%	1.35%	1.03%
CB	D	0.96%	1.45%	0.96%
CBOE	B	0.94%	1.27%	0.94%
CDW	F	0.89%	1.72%	0.89%
CSCO	A	1.05%	1.38%	1.05%
CTAS	B	1.02%	2.96%	1.02%
ETN	A	1.01%	1.83%	1.01%
GL	C	1.0%	1.04%	1.0%
GWW	A	1.14%	2.87%	1.14%
KLAC	F	0.72%	2.29%	0.72%
LMT	D	0.89%	1.41%	0.89%
MA	B	1.02%	2.53%	1.02%
MCO	A	0.93%	1.49%	0.93%
MLM	B	0.95%	2.4%	0.95%
MPC	F	0.89%	1.19%	0.89%
ODFL	B	1.05%	2.05%	1.05%
PHM	C	0.88%	1.73%	0.88%
SHW	A	0.95%	1.63%	0.95%

SURE Overweight 78 Positions Relative to LEAD

Symbol	Grade	Weight
TRGP	B	1.33%
UNM	A	1.25%
BKNG	B	1.22%
ALSN	B	1.22%
PRDO	B	1.2%
PJT	B	1.19%
JEF	A	1.16%
CRM	B	1.15%
SEIC	A	1.13%
LNG	B	1.11%
MDU	F	1.11%
MAR	A	1.11%
OVV	C	1.11%
EA	C	1.11%
HLNE	A	1.1%
BYD	B	1.09%
NVDA	C	1.09%
CHH	A	1.09%
MO	A	1.08%
HLT	A	1.07%
HPQ	B	1.05%
FOXA	C	1.05%
EXP	B	1.05%
VLO	C	1.04%
CTS	B	1.04%
ADP	B	1.04%
GEN	A	1.04%
LPX	B	1.04%
MKTX	D	1.03%
HIG	B	1.03%
HES	C	1.03%
TT	B	1.02%
PTEN	C	1.02%
WH	A	1.02%
AIG	B	1.02%
GOOGL	C	1.01%
AMG	B	1.01%
URI	B	1.01%
ATKR	C	1.01%
COP	D	1.01%
DRI	B	1.0%
CSL	B	1.0%
CF	B	1.0%
EOG	C	0.99%
REG	B	0.98%
WAB	B	0.98%
NRG	C	0.98%
AFL	B	0.97%
GNTX	C	0.97%
BDC	B	0.96%
CAT	B	0.96%
RNR	C	0.96%
VNT	C	0.96%
SYY	C	0.95%
DVN	F	0.95%
MDT	D	0.94%
META	D	0.94%
ROST	C	0.93%
HRB	D	0.93%
LVS	C	0.93%
MTG	B	0.93%
NTAP	C	0.93%
MMM	D	0.93%
AVT	C	0.91%
EBAY	C	0.91%
OLN	F	0.9%
QCOM	F	0.89%
IRDM	C	0.89%
CI	D	0.86%
COKE	C	0.86%
WSM	B	0.86%
CL	D	0.85%
ADM	F	0.85%
KO	D	0.84%
DHR	D	0.82%
MRK	F	0.82%
LRCX	F	0.81%
HCA	F	0.81%

SURE Underweight 37 Positions Relative to LEAD

Symbol	Grade	Weight
COST	B	-4.57%
AVGO	D	-3.69%
SNA	A	-3.34%
HUBB	B	-2.76%
V	A	-2.39%
VRSK	A	-2.3%
MSCI	C	-2.23%
FDS	B	-2.05%
MCD	D	-1.99%
MPWR	F	-1.9%
CMI	A	-1.86%
MSI	C	-1.79%
BRO	B	-1.71%
FAST	B	-1.6%
INTU	C	-1.51%
ALLE	D	-1.51%
ADI	D	-1.46%
AAPL	B	-1.45%
DHI	D	-1.44%
PPG	D	-1.4%
AON	A	-1.38%
HON	B	-1.36%
MSFT	D	-1.36%
ITW	A	-1.34%
LIN	D	-1.31%
MMC	A	-1.3%
J	F	-1.29%
PG	A	-1.28%
NDSN	B	-1.25%
CMCSA	C	-1.2%
ROK	B	-1.19%
AOS	D	-1.13%
CME	A	-1.12%
HSY	F	-1.11%
MCHP	F	-0.98%
LW	C	-0.95%
ALB	C	-0.95%