IPG Stock Discussion
Interpublic Group of Companies, Inc. (The) Description
The Interpublic Group of Companies, Inc., through its subsidiaries, provides advertising and marketing services worldwide. The company operates in two segments, Integrated Agency Networks and Constituency Management Group. It offers consumer advertising, digital marketing, communications planning and media buying, public relations, and specialized communications disciplines. The company also provides various diversified services, such as public relations, meeting and event production, sports and entertainment marketing, corporate and brand identity, and strategic marketing consulting. Its global brands include McCann, Draftfcb, Lowe, and Mediabrands; and agency brands comprise Campbell-Ewald, Carmichael Lynch, Hill Holliday, The Martin Agency, and Mullen. The company was formerly known as McCann-Erickson Incorporated and changed its name to The Interpublic Group of Companies, Inc. in January 1961. The Interpublic Group of Companies, Inc. was founded in 1902 and is headquartered in New York, New York.
Industry: Advertising Agencies
Keywords: S&P 500 Digital Marketing Public Relations Consumer Advertising Mccann
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