RPV vs. RFDA ETF Comparison

Comparison of Guggenheim S&P 500 Pure Value ETF (RPV) to RiverFront Dynamic US Dividend Advantage ETF (RFDA)

RPV

Guggenheim S&P 500 Pure Value ETF

RPV Description

The investment seeks to replicate as closely as possible, before fees and expenses, the performance of the S&P 500 Pure Value Index Total Return. The fund will invest at least 90% of its net assets, plus any borrowings for investment purposes, in the equity securities included in the underlying index. The underlying index is narrow in focus, containing only those S&P 500 companies with strong value characteristics as selected by S&P. It may hold up to 10% of its assets in securities not included in the underlying index. The fund is non-diversified.

Grade (RS Rating)

Last Trade

$88.52

Average Daily Volume

148,897

Number of Holdings ^*

* may have additional holdings in another (foreign) market

RFDA

RiverFront Dynamic US Dividend Advantage ETF

RFDA Description

The Fund seeks to provide capital appreciation and dividend income. RiverFront Dynamic US Dividend Advantage is an Actively Managed ETF and does not follow an index.

Grade (RS Rating)

Last Trade

$55.05

Average Daily Volume

3,864

Number of Holdings ^*

* may have additional holdings in another (foreign) market

Performance

Period	RPV	RFDA
30 Days	0.83%	4.25%
60 Days	8.51%	10.01%
90 Days	7.66%	3.63%
12 Months	27.10%	31.16%

4 Overlapping Holdings

Symbol	Grade	Weight in RPV	Weight in RFDA	Overlap
EVRG	C	0.6%	0.58%	0.58%
HPE	B	1.42%	1.81%	1.42%
KMI	A	0.55%	1.34%	0.55%
USB	C	0.53%	1.54%	0.53%

RPV Overweight 88 Positions Relative to RFDA

Symbol	Grade	Weight
GM	D	4.16%
BRK.A	B	3.83%
MHK	C	2.77%
UAL	A	2.69%
F	D	2.32%
VTRS	D	2.21%
TSN	D	2.19%
C	B	2.08%
CFG	C	1.96%
IVZ	A	1.91%
KR	C	1.91%
PARA	F	1.85%
VLO	F	1.79%
BG	F	1.76%
CNC	F	1.74%
CVS	D	1.7%
KMX	F	1.57%
SW	C	1.54%
PSX	D	1.48%
NRG	A	1.46%
CI	D	1.43%
BBY	C	1.39%
BWA	C	1.36%
UHS	D	1.35%
IP	C	1.34%
TFC	D	1.32%
WBD	F	1.3%
COF	A	1.29%
MCK	F	1.27%
SYF	A	1.2%
CAH	B	1.18%
MTB	A	1.14%
PRU	B	1.06%
LUV	B	1.03%
L	C	1.03%
BK	A	1.02%
ADM	F	1.01%
BAC	B	0.99%
AIG	C	0.94%
WFC	B	0.93%
KHC	F	0.93%
T	B	0.92%
RF	B	0.88%
HBAN	B	0.88%
STT	A	0.88%
WBA	F	0.87%
KEY	B	0.86%
MOS	F	0.84%
IFF	D	0.8%
TAP	D	0.79%
HIG	A	0.78%
GS	B	0.77%
MET	A	0.72%
SWK	C	0.7%
FITB	C	0.66%
AIZ	B	0.65%
PNC	C	0.64%
VZ	C	0.63%
BEN	F	0.61%
EMN	C	0.6%
CAG	D	0.6%
CINF	A	0.59%
DOW	B	0.59%
FOXA	B	0.58%
ALL	A	0.58%
PNW	C	0.57%
TGT	C	0.56%
EG	A	0.56%
CHRW	C	0.56%
CTVA	A	0.55%
ELV	F	0.55%
TRV	B	0.54%
EQT	C	0.54%
ES	D	0.54%
HPQ	B	0.52%
PFG	A	0.52%
SYY	D	0.52%
HSIC	D	0.5%
FDX	F	0.5%
LYB	B	0.5%
ARE	D	0.5%
CVX	B	0.43%
LKQ	F	0.41%
NWSA	D	0.4%
ALB	D	0.38%
HUM	F	0.31%
FOX	B	0.28%
NWS	D	0.13%

RPV Underweight 66 Positions Relative to RFDA

Symbol	Grade	Weight
NVDA	B	-9.32%
AAPL	C	-8.31%
MSFT	D	-8.05%
AMZN	C	-3.97%
GOOG	B	-2.33%
PRDO	D	-1.97%
VGR	B	-1.95%
IBM	A	-1.95%
HRB	C	-1.91%
AM	A	-1.77%
CSCO	A	-1.67%
ORI	A	-1.63%
FIS	A	-1.63%
CWEN	C	-1.61%
PEG	A	-1.59%
EOG	B	-1.5%
CRGY	B	-1.31%
UHT	D	-1.29%
PBI	C	-1.28%
APOG	B	-1.25%
QCOM	D	-1.25%
TJX	D	-1.25%
GMRE	C	-1.23%
SKT	A	-1.22%
V	B	-1.22%
XOM	A	-1.21%
BGS	D	-1.2%
NRC	F	-1.14%
MYE	F	-1.06%
UVE	C	-1.03%
EGY	D	-1.02%
GNK	D	-0.96%
DLX	F	-0.96%
WASH	C	-0.93%
HAFC	D	-0.91%
HTBK	D	-0.89%
THFF	D	-0.89%
TRST	D	-0.88%
METC	D	-0.86%
LMT	A	-0.85%
FHN	D	-0.85%
JWN	D	-0.81%
MPW	C	-0.8%
AMGN	D	-0.8%
GOOGL	B	-0.8%
MO	D	-0.78%
KO	C	-0.74%
PAYX	B	-0.71%
OMF	D	-0.69%
ETD	C	-0.67%
VBTX	C	-0.66%
CPT	C	-0.66%
FULT	D	-0.65%
INVH	D	-0.64%
VLY	C	-0.64%
WU	D	-0.64%
GEF	B	-0.6%
MSM	D	-0.59%
TGNA	B	-0.57%
UPBD	F	-0.54%
FNB	D	-0.53%
DVN	F	-0.47%
PDM	C	-0.44%
PM	D	-0.43%
STWD	C	-0.42%
RC	F	-0.38%