RPV vs. DVY ETF Comparison

Comparison of Guggenheim S&P 500 Pure Value ETF (RPV) to iShares Select Dividend ETF (DVY)

RPV

Guggenheim S&P 500 Pure Value ETF

RPV Description

The investment seeks to replicate as closely as possible, before fees and expenses, the performance of the S&P 500 Pure Value Index Total Return. The fund will invest at least 90% of its net assets, plus any borrowings for investment purposes, in the equity securities included in the underlying index. The underlying index is narrow in focus, containing only those S&P 500 companies with strong value characteristics as selected by S&P. It may hold up to 10% of its assets in securities not included in the underlying index. The fund is non-diversified.

Grade (RS Rating)

Last Trade

$96.05

Average Daily Volume

143,123

Number of Holdings ^*

93

* may have additional holdings in another (foreign) market

DVY

iShares Select Dividend ETF

DVY Description

The investment seeks to track the investment results of an index composed of relatively high dividend paying U.S. equities. The fund generally invests at least 90% of its assets in securities of the underlying index and in depositary receipts representing securities of the underlying index. It seeks to track the investment results of the Dow Jones U.S. Select Dividend Index (the "underlying index"), which measures the performance of a selected group of equity securities issued by companies that have provided relatively high dividend yields on a consistent basis over time.

Grade (RS Rating)

Last Trade

$142.08

Average Daily Volume

343,986

Number of Holdings ^*

98

* may have additional holdings in another (foreign) market

Performance

Period	RPV	DVY
30 Days	7.38%	4.91%
60 Days	8.92%	5.88%
90 Days	9.33%	8.67%
12 Months	31.40%	33.72%

28 Overlapping Holdings

	Symbol	Grade	Weight in RPV	Weight in DVY	Overlap
	BBY	D	1.18%	1.41%	1.18%
	BEN	C	0.6%	0.64%	0.6%
	CAG	D	0.48%	1.18%	0.48%
	CFG	B	2.12%	1.96%	1.96%
	CINF	A	0.61%	0.94%	0.61%
	CVX	A	0.46%	1.08%	0.46%
	ES	D	0.47%	1.24%	0.47%
	F	C	2.25%	1.06%	1.06%
	FITB	A	0.69%	1.4%	0.69%
	HBAN	A	0.99%	1.6%	0.99%
	HPQ	B	0.5%	1.19%	0.5%
	IP	B	1.47%	2.08%	1.47%
	IVZ	B	1.82%	0.83%	0.83%
	KEY	B	0.93%	1.89%	0.93%
	LYB	F	0.41%	1.04%	0.41%
	MET	A	0.69%	0.88%	0.69%
	NRG	B	1.39%	1.28%	1.28%
	PFG	D	0.49%	0.9%	0.49%
	PNW	B	0.55%	1.1%	0.55%
	PRU	A	1.04%	1.39%	1.04%
	RF	A	0.95%	1.79%	0.95%
	SW	A	1.46%	0.77%	0.77%
	T	A	0.88%	2.12%	0.88%
	TFC	A	1.36%	1.87%	1.36%
	USB	A	0.56%	1.39%	0.56%
	VLO	C	1.75%	0.75%	0.75%
	VZ	C	0.55%	1.65%	0.55%
	WBA	F	0.8%	0.44%	0.44%

RPV Overweight 65 Positions Relative to DVY

	Symbol	Grade	Weight
	GM	B	4.89%
	UAL	A	4.0%
	BRK.A	B	3.71%
	MHK	D	2.32%
	VTRS	A	2.29%
	TSN	B	2.22%
	C	A	2.17%
	KR	B	1.89%
	PARA	C	1.84%
	KMX	B	1.51%
	COF	B	1.5%
	BG	F	1.5%
	MCK	B	1.5%
	SYF	B	1.48%
	CVS	D	1.45%
	WBD	C	1.45%
	HPE	B	1.42%
	PSX	C	1.39%
	COR	B	1.35%
	MTB	A	1.31%
	CNC	D	1.3%
	CI	F	1.26%
	CAH	B	1.24%
	BWA	D	1.21%
	WFC	A	1.15%
	UHS	D	1.12%
	BAC	A	1.1%
	LUV	C	1.07%
	BK	A	1.05%
	L	A	1.02%
	AIG	B	0.92%
	STT	A	0.89%
	GS	A	0.86%
	ADM	D	0.84%
	TAP	C	0.82%
	KHC	F	0.79%
	MOS	F	0.77%
	HIG	B	0.74%
	PNC	B	0.69%
	AIZ	A	0.66%
	IFF	D	0.64%
	KMI	A	0.63%
	FOXA	B	0.61%
	EQT	B	0.6%
	EVRG	A	0.58%
	ALL	A	0.57%
	CHRW	C	0.55%
	TRV	B	0.55%
	TGT	F	0.53%
	SWK	D	0.52%
	FDX	B	0.52%
	CTVA	C	0.51%
	EMN	D	0.51%
	EG	C	0.49%
	SYY	B	0.48%
	DOW	F	0.45%
	HSIC	B	0.43%
	NWSA	B	0.42%
	ARE	D	0.42%
	ELV	F	0.41%
	ALB	C	0.38%
	LKQ	D	0.37%
	FOX	A	0.31%
	HUM	C	0.26%
	NWS	B	0.14%

RPV Underweight 70 Positions Relative to DVY

	Symbol	Grade	Weight
	MO	A	-3.22%
	PM	B	-2.0%
	OKE	A	-1.97%
	D	C	-1.68%
	ETR	B	-1.62%
	EIX	B	-1.41%
	NI	A	-1.4%
	PEG	A	-1.38%
	PFE	D	-1.35%
	WEC	A	-1.32%
	GILD	C	-1.27%
	LNT	A	-1.23%
	AEP	D	-1.21%
	NEE	D	-1.21%
	FE	C	-1.2%
	PPL	B	-1.2%
	TROW	B	-1.17%
	FHN	A	-1.17%
	KMB	D	-1.11%
	FNF	B	-1.09%
	EXC	C	-1.09%
	UNM	A	-1.08%
	SRE	A	-1.07%
	CMS	C	-1.04%
	XEL	A	-1.03%
	DTE	C	-1.02%
	XOM	B	-1.01%
	ORI	A	-1.0%
	CMA	A	-0.99%
	NEM	D	-0.99%
	PKG	A	-0.96%
	IBM	C	-0.95%
	OGE	B	-0.89%
	LMT	D	-0.89%
	GIS	D	-0.88%
	GRMN	B	-0.88%
	OMC	C	-0.85%
	IPG	D	-0.84%
	WSO	A	-0.82%
	STX	D	-0.82%
	KO	D	-0.81%
	HRB	D	-0.8%
	CNP	B	-0.78%
	FMC	D	-0.72%
	OMF	A	-0.69%
	WHR	B	-0.64%
	FNB	A	-0.63%
	LAZ	B	-0.63%
	UBSI	B	-0.62%
	IDA	A	-0.62%
	JHG	A	-0.61%
	GPC	D	-0.55%
	MCD	D	-0.55%
	UGI	A	-0.52%
	NJR	A	-0.5%
	SON	D	-0.5%
	VLY	B	-0.48%
	BKH	A	-0.45%
	MRK	F	-0.44%
	SWX	B	-0.43%
	MSM	C	-0.4%
	WU	D	-0.4%
	NWL	B	-0.37%
	FHI	A	-0.37%
	NWE	B	-0.36%
	HUN	F	-0.32%
	WEN	D	-0.31%
	AVA	A	-0.3%
	CC	C	-0.29%
	KSS	F	-0.2%

RPV: Top Represented Industries & Keywords

Industries: Banks - Regional - US Health Care Plans Asset Management Broadcasting - TV Insurance - Diversified Insurance - Property & Casualty Medical Distribution Banks - Global Farm Products Insurance - Life Specialty Chemicals Utilities - Regulated Electric Agricultural Inputs Airlines Auto Manufacturers Auto Parts Chemicals Credit Services Entertainment Integrated Shipping & Logistics

Keywords: S&P 500 Bank Insurance Banking Cash Management Insurance Products Investment Bank Commercial Banking Investment Management Disability Financial Products Life Insurance Casualty Insurance Health Insurance Telecommunications Asset Management Services Chemical Dow Jones Component Electricity Natural Gas

DVY: Top Represented Industries & Keywords

Industries: Utilities - Regulated Electric Banks - Regional - US Utilities - Diversified Asset Management Utilities - Regulated Gas Insurance - Life Packaging & Containers Drug Manufacturers - Major Advertising Agencies Credit Services Household & Personal Products Oil & Gas Integrated Packaged Foods Restaurants Specialty Chemicals Specialty Retail Telecom Services Tobacco Aerospace & Defense Agricultural Inputs

Keywords: S&P 500 Electricity Natural Gas Bank Banking Natural Gas Storage Insurance Natural Gas Distribution Asset Management Cash Management Commercial Banking Disability Dow Jones Component Electric Utility Energy Services Insurance Products Investment Bank Investment Management Life Insurance Advisory Services