CVRD vs. SDOG ETF Comparison

Comparison of Madison Covered Call ETF (CVRD) to ALPS Sector Dividend Dogs ETF (SDOG)

CVRD

Madison Covered Call ETF

CVRD Description

The fund will seek to achieve its objectives by (1) investing in common stocks of equity securities that pay dividends and (2) writing (i.e., selling) covered call options on a substantial portion of its portfolio of securities. Under normal market conditions, the fund will invest at least 80% of its net assets (including any borrowings for investment purposes) in equity securities of companies, including other investment companies.

Grade (RS Rating)

Last Trade

$19.64

Average Daily Volume

6,647

Number of Holdings ^*

* may have additional holdings in another (foreign) market

SDOG

ALPS Sector Dividend Dogs ETF

SDOG Description

The investment seeks investment results that replicate as closely as possible, before fees and expenses, the performance of the S-Network Sector Dividend Dogs Index. The underlying index is a rules-based index intended to give investors a means of tracking the overall performance of the highest dividend paying stocks in the S&P 500 on a sector-by-sector basis. The fund generally will invest in all of the securities that comprise the underlying index in proportion to their weightings in the underlying index. However, under various circumstances, it may not be possible or practicable to purchase all of the securities in the underlying index in those weightings.

Grade (RS Rating)

Last Trade

$60.79

Average Daily Volume

32,404

Number of Holdings ^*

* may have additional holdings in another (foreign) market

Performance

Period	CVRD	SDOG
30 Days	0.70%	3.00%
60 Days	1.14%	4.20%
90 Days	2.31%	6.47%
12 Months	9.31%	32.54%

4 Overlapping Holdings

Symbol	Grade	Weight in CVRD	Weight in SDOG	Overlap
CMCSA	B	2.81%	2.11%	2.11%
GLW	B	1.43%	2.13%	1.43%
TXN	C	1.77%	1.96%	1.77%
UPS	C	2.1%	2.05%	2.05%

CVRD Overweight 38 Positions Relative to SDOG

Symbol	Grade	Weight
CSCO	B	3.92%
LVS	C	3.7%
CME	A	3.69%
GOOG	C	3.44%
ADBE	C	3.24%
V	A	3.17%
PYPL	B	3.02%
STZ	D	2.89%
MDT	D	2.82%
TMUS	B	2.59%
ABT	B	2.55%
MSFT	F	2.49%
APD	A	2.37%
HON	B	2.35%
ACN	C	2.33%
AES	F	2.19%
A	D	2.18%
AMZN	C	2.08%
EMR	A	2.04%
MCHP	D	2.04%
ADM	D	1.98%
AMD	F	1.86%
LH	C	1.72%
LOW	D	1.7%
AMT	D	1.67%
PEP	F	1.67%
MTDR	B	1.6%
APH	A	1.57%
HPE	B	1.54%
UNP	C	1.52%
JNJ	D	1.47%
DHR	F	1.42%
COP	C	1.32%
FAST	B	1.26%
ROST	C	1.03%
RIG	D	0.83%
DLTR	F	0.8%
APA	D	0.66%

CVRD Underweight 46 Positions Relative to SDOG

Symbol	Grade	Weight
KMI	A	-2.52%
WMB	A	-2.45%
HBAN	A	-2.4%
RF	A	-2.34%
OKE	A	-2.34%
CMI	A	-2.33%
IP	B	-2.31%
CFG	B	-2.28%
BMY	B	-2.23%
CVX	A	-2.23%
TFC	A	-2.17%
VTRS	A	-2.15%
HPQ	B	-2.15%
PRU	A	-2.14%
HD	A	-2.1%
XOM	B	-2.09%
GILD	C	-2.08%
MO	A	-2.06%
EVRG	A	-2.04%
T	A	-2.04%
DRI	B	-2.03%
F	C	-2.01%
PM	B	-2.0%
RTX	C	-1.94%
D	C	-1.93%
EIX	B	-1.91%
MMM	D	-1.9%
OMC	C	-1.89%
IBM	C	-1.86%
DUK	C	-1.86%
STX	D	-1.85%
VZ	C	-1.83%
BBY	D	-1.83%
AMCR	D	-1.81%
WBA	F	-1.8%
ES	D	-1.77%
GPC	D	-1.74%
LYB	F	-1.73%
KHC	F	-1.71%
IPG	D	-1.71%
DOW	F	-1.71%
ABBV	D	-1.66%
PFE	D	-1.65%
SWK	D	-1.64%
IFF	D	-1.62%
CAG	D	-1.62%