COWS vs. SURE ETF Comparison

Comparison of Amplify Cash Flow Dividend Leaders ETF (COWS) to AdvisorShares Insider Advantage ETF (SURE)
COWS

Amplify Cash Flow Dividend Leaders ETF

COWS Description

COWS is an index tracking fund utilizing a replication strategy. The index strategy aims to invest in US stocks of companies perceived to be stable and pay dividends. The starting investment universe considers the 1000 most liquid US-listed companies, excluding the financial sector. Filtering this universe, the 100 highest ranked free cash flow yielding stocks, as measured by equally weighting the stocks average trailing and forward cash flow yield. Companies with no forward estimates for free cash flow yields or earnings are removed. The investment universe is then filtered to identify dividend paying stocks with three years of uninterrupted dividend growth. Stocks with a payout ratio greater than 75% are eliminated. The top 10% of dividend yielding stocks are selected for the index. This process results in 40-100 stocks being selected and initially equally weighted in the index. Industry exposure is capped at 24%. Index holdings are reconstituted and rebalanced on a quarterly basis.

Grade (RS Rating)

Last Trade

$30.37

Average Daily Volume

6,645

Number of Holdings *

53

* may have additional holdings in another (foreign) market
SURE

AdvisorShares Insider Advantage ETF

SURE Description Sonora Resources Corp., a mining exploration company, engage in the acquisition, exploration, and development of gold and silver mineral resources in Mexico. It has interests in the Los Amoles property covering 2,166 hectares located in the State of Sonora. The company was formerly known as Nature's Call Brands Inc. and changed its name to Sonora Resources Corp. in May 2011. Sonora Resources Corp. was founded in 2007 and is based in Guadalupe, Mexico.

Grade (RS Rating)

Last Trade

$121.71

Average Daily Volume

547

Number of Holdings *

98

* may have additional holdings in another (foreign) market
Performance
Period COWS SURE
30 Days 0.75% 0.17%
60 Days 4.05% 3.89%
90 Days 5.26% 5.89%
12 Months 23.84% 24.89%
10 Overlapping Holdings
Symbol Grade Weight in COWS Weight in SURE Overlap
ALSN B 2.03% 1.22% 1.22%
CF A 2.48% 0.95% 0.95%
CSCO B 1.34% 1.05% 1.05%
DVN F 1.48% 0.94% 0.94%
EBAY D 2.3% 0.91% 0.91%
OLN F 1.45% 0.95% 0.95%
PTEN C 1.93% 1.01% 1.01%
VLO C 1.89% 0.97% 0.97%
VNT C 1.46% 1.01% 1.01%
WSM D 2.17% 0.83% 0.83%
COWS Overweight 43 Positions Relative to SURE
Symbol Grade Weight
VST A 4.0%
SNA B 2.95%
OC A 2.76%
G B 2.68%
CMCSA B 2.56%
MRO A 2.49%
SLB C 2.48%
HAL C 2.43%
BC D 2.42%
FNF A 2.35%
FDX B 2.31%
TPR B 2.21%
TKR F 2.13%
BMY A 2.07%
PARA D 2.02%
SM C 2.02%
PVH C 1.95%
NXST C 1.86%
SWKS F 1.84%
BEN C 1.8%
BBWI C 1.75%
NOV D 1.74%
PR B 1.74%
MGY A 1.73%
MUR F 1.72%
MTDR C 1.67%
GAP D 1.67%
ASO F 1.63%
T A 1.6%
MCK A 1.48%
TMUS B 1.43%
DNB B 1.43%
AYI B 1.4%
BWA D 1.37%
AEO F 1.33%
LEA F 1.33%
RL C 1.29%
OGN F 1.29%
OSK C 1.27%
INGR B 1.25%
IPG F 1.23%
SAIC F 1.19%
ENS D 1.12%
COWS Underweight 88 Positions Relative to SURE
Symbol Grade Weight
TRGP A -1.27%
PJT B -1.2%
UNM A -1.18%
BKNG A -1.18%
GWW B -1.15%
CRM B -1.13%
NVDA A -1.13%
HLNE A -1.11%
SEIC B -1.11%
CTS C -1.11%
JEF A -1.11%
BYD B -1.1%
PRDO B -1.1%
MAR B -1.09%
ODFL B -1.09%
EXP B -1.08%
ATKR D -1.08%
CHH A -1.07%
MDU D -1.06%
HLT A -1.06%
EA A -1.06%
LNG A -1.05%
URI B -1.05%
CTAS B -1.05%
ADP B -1.05%
OVV C -1.05%
GEN B -1.04%
MKTX D -1.04%
MA B -1.02%
HPQ B -1.02%
FOXA B -1.02%
ETN B -1.02%
MO A -1.02%
BR B -1.01%
HIG B -1.01%
TT A -1.01%
DRI C -1.01%
BDC B -1.01%
GOOGL B -1.01%
CSL C -1.01%
WH B -1.01%
NRG B -1.0%
LPX B -1.0%
MLM B -1.0%
AIG C -1.0%
ACN C -0.99%
CDW F -0.99%
META C -0.99%
WAB B -0.99%
AMG C -0.99%
GNTX F -0.98%
GL C -0.98%
HES B -0.98%
COP B -0.98%
CAT C -0.97%
REG A -0.97%
SHW C -0.97%
RNR C -0.97%
AVT C -0.96%
EOG A -0.96%
MMM D -0.95%
NTAP C -0.95%
SYY D -0.95%
LVS B -0.94%
CB C -0.93%
MDT D -0.93%
ROST D -0.93%
AFL C -0.93%
LMT D -0.93%
MCO D -0.93%
QCOM F -0.92%
MTG D -0.91%
AMAT F -0.91%
IRDM F -0.91%
PHM D -0.9%
HRB D -0.9%
LRCX F -0.89%
CBOE C -0.89%
DHR D -0.86%
MRK F -0.86%
COKE C -0.86%
MPC D -0.85%
HCA F -0.85%
KO D -0.85%
CI D -0.84%
ADM D -0.83%
CL D -0.82%
KLAC F -0.79%
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