Technical Analysis for DRCT - Direct Digital Holdings, Inc.
| Grade | Last Price | % Change | Price Change |
|---|---|---|---|
| D | 2.63 | -3.31% | -0.09 |
DRCT closed down 3.31 percent on Friday, November 1, 2024, on 57 percent of normal volume. It was able to find support at its 50 day moving average. Note that the stock is in oversold territory based on its Slow Stochastic indicator (14, 3, 3) -- so don't be surprised if it goes sideways or bounces.
Earnings due: Nov 4
*** please verify all earnings dates ***| ADX | Long Term | Intermediate Term | Short Term |
|---|---|---|---|
| Weak or Absent | Down | Flat | Down |
| Date | Alert Name | Type | % Chg |
|---|---|---|---|
| 20 DMA Resistance | Bearish | 0.00% | |
| 50 DMA Support | Bullish | 0.00% | |
| Stochastic Reached Oversold | Weakness | 0.00% | |
| Wide Bands | Range Expansion | 0.00% | |
| Oversold Stochastic | Weakness | 0.00% | |
| Fell Below 20 DMA | Bearish | -3.31% | |
| MACD Bearish Signal Line Cross | Bearish | -3.31% | |
| Wide Bands | Range Expansion | -3.31% | |
| Narrow Range Bar | Range Contraction | -7.39% | |
| Wide Bands | Range Expansion | -7.39% |
| Alert | Time |
|---|---|
| Fell Below 50 DMA | about 16 hours ago |
| 50 DMA Support | about 19 hours ago |
| 20 DMA Resistance | about 19 hours ago |
| 10 DMA Resistance | about 19 hours ago |
| Down 3% | about 19 hours ago |
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- Earnings date: 11/04/2024
Direct Digital Holdings, Inc. operates as an end-to-end full-service programmatic advertising platform. The company's platform primarily focuses on providing advertising technology, data-driven campaign optimization, and other solutions to underserved and less efficient markets on both the buy- and sell-side of the digital advertising ecosystem. It serves various industry verticals, such as travel, healthcare, education, financial services, consumer products, etc. with focus on small- and mid-sized businesses. The company was founded in 2018 and is headquartered in Houston, Texas.
Sector: Communication Services
Industry: Advertising Agencies
Keywords: E Commerce Consumer Products Digital Marketing Online Advertising Advertising Communication Design Advertising Technology Digital Advertising Ecosystem
Classification
Sector: Communication Services
Industry: Advertising Agencies
Keywords: E Commerce Consumer Products Digital Marketing Online Advertising Advertising Communication Design Advertising Technology Digital Advertising Ecosystem
| Indicator | Bull Case | Neutral / Hold | Bear Case |
|---|---|---|---|
| 50 DMA | |||
| 200 DMA | |||
| ADX Trend | |||
| Oversold / Overbought | |||
| Relative Strength |
| Indicator | Value |
|---|---|
| 52 Week High | 35.884 |
| 52 Week Low | 1.85 |
| Average Volume | 91,213 |
| 200-Day Moving Average | 7.70 |
| 50-Day Moving Average | 2.62 |
| 20-Day Moving Average | 2.79 |
| 10-Day Moving Average | 2.78 |
| Average True Range | 0.31 |
| RSI (14) | 47.64 |
| ADX | 15.24 |
| +DI | 20.32 |
| -DI | 20.97 |
| Chandelier Exit (Long, 3 ATRs) | 3.03 |
| Chandelier Exit (Short, 3 ATRs) | 2.79 |
| Upper Bollinger Bands | 3.52 |
| Lower Bollinger Band | 2.05 |
| Percent B (%b) | 0.39 |
| BandWidth | 52.67 |
| MACD Line | 0.05 |
| MACD Signal Line | 0.07 |
| MACD Histogram | -0.0176 |
| Pivot Point Level | Traditional / Classic | Fibonacci | Demark | Woodie | Camarilla |
|---|---|---|---|---|---|
| Resistance 4 (R4) | 2.96 | ||||
| Resistance 3 (R3) | 2.99 | 2.90 | 2.91 | ||
| Resistance 2 (R2) | 2.90 | 2.82 | 2.89 | 2.89 | |
| Resistance 1 (R1) | 2.77 | 2.77 | 2.73 | 2.74 | 2.87 |
| Pivot Point | 2.68 | 2.68 | 2.66 | 2.67 | 2.68 |
| Support 1 (S1) | 2.55 | 2.60 | 2.51 | 2.52 | 2.39 |
| Support 2 (S2) | 2.46 | 2.55 | 2.45 | 2.37 | |
| Support 3 (S3) | 2.33 | 2.46 | 2.36 | ||
| Support 4 (S4) | 2.30 |
